Uncover the Inspiration Behind KAYALI by Mona Kattan

Fragrances, for a lot of magnificence connoisseurs, are extra than simply uniquely formed bottles of liquid gold that make everybody odor irresistible. Scents are sometimes linked to reminiscences, particular moments, or individuals in a single’s life. For Mona Kattan, the creator of KAYALI fragrances, scent has at all times been a significant factor in her life, from her childhood to her marriage ceremony day, inspiring the ‘The Marriage ceremony Silk Santal, 36’ scent.

Describing the model as “playful, luxurious, and approachable,” Kattan’s love for fragrance extends past herself. She goals to share her pleasure of crafting scents along with her prospects as a solution to encourage them to pause for a second and bask in acts of self-care, self-love, and fearlessness by way of high-quality fragrances.

Kattan’s profitable perfume model is likely to be her first solo magnificence enterprise, however she’s no stranger to constructing a magnificence empire. She and her sister Huda Kattan have labored collectively to construct the beloved cosmetics model Huda Magnificence from the bottom up. Now, Kattan has taken her wits to work on her true ardour and “understand [her] wildest scent desires by way of KAYALI.” She shares her pleasure with Hypebae about launching 20 fragrances in lower than six years, which is a serious feat within the business.

On the which means behind the identify of the model

KAYALI means “my creativeness” in Arabic. The model is closely impressed by my Center Japanese heritage and the artwork of layering fragrances to create your temper. Whether or not you need to really feel assured, comforted, pleased, or energetic, you will discover a scent mixture to go well with that temper. We would like individuals to really feel empowered once they use KAYALI and to make use of perfume as an act of self-love and self-care.

On what impressed the model

For so long as I can keep in mind, I’ve at all times been obsessive about fragrances. I at all times say perfume is sort of a bookmark in your life, as your sense of odor is straight linked to the realm of the mind associated to reminiscences and feelings.

Once I moved to Dubai over 20 years in the past, my love for perfume turned even stronger and it has performed a serious position within the expression of the model, from our iconic diamond-shaped bottle design to the rituals and traditions surrounding scents and layering. I needed everybody who wore KAYALI to really feel just like the diamond that they’re. That’s the fantastic thing about perfume – it’s such a particular and distinctive expertise for every wearer.

On perfume as a connection to non-public experiences

I affiliate nearly all the things with a scent. Vanilla is an enormous one for me because it jogs my memory of the odor of birthday cake and my childhood, which is why it was a part of my first-ever launch for KAYALI. It’s actually an enormous a part of our KAYALI DNA. Sandalwood jogs my memory of my husband and the connection to his Sudanese heritage. Pink pepper jogs my memory of falling in love. Coconut jogs my memory of a beachy vacation, which is why I created Utopia Vanilla Coco, 21, whereas oud grounds me and at all times brings me again residence.

On her prime 5 Kayali fragrances

That’s like asking to choose your favourite baby! It actually depends upon my temper and what I’m feeling that day, however I’ve a particular reference to Candy Diamond Pink Pepper, 25. I at all times say that that is me in a bottle – comfortable but sturdy. I at all times have my Vanilla, 28 on me as a result of I am keen on the odor of vanilla and I discover it to be an ideal layering topper for many fragrances.

Nowadays, I’m obsessive about the brand new addition to my Oudgasm Assortment, Smoky Oud, 07. It’s an excellent intense, daring, horny, and enigmatic scent. I feel nowadays, I attain out for these probably the most, the final 2 fragrances range lots. I’m testing new samples that shall not be talked about, so, I’m at all times reaching for one thing completely different to seek out the right layering mixture!

On perfume ideas

Scent layering doesn’t simply start together with your perfumes; it begins with being hydrated to have a pleasant supple base to layer. It begins together with your bathe gel, your shampoo, and your physique cream. I might say to at all times begin with a hydrating cream and at all times spray your perfumes in your pulse factors. Don’t neglect to spritz a bit of in your garments as nicely; your pores and skin goes by way of completely different phases all through the day, however scent will at all times keep on with your garments and hair.

For hair, I prefer to both use our Déjà Vu White Flower, 57 Hair Mist or burn some perfumed wooden chips, which we name bakhoor. I let the smoke scent my hair as a result of that lasts a really very long time. My tip for layering fragrances is that there are not any guidelines, make sure that to have enjoyable with it. I normally advocate layering fragrances from most to least intense.

On deciding what scents KAYALI launches

Inspiration can come from wherever; it may be from a tune, a temper, a colour, or a spot. Vanilla Utopia Coco, 21 got here from my want to flee to a good looking vacation vacation spot; The Marriage ceremony Silk Santal, 36 got here from some of the necessary moments in my life, highlighted by the sandalwood be aware. As soon as I’ve an thought, I create a temper board and work with our fragrance home and their unbelievable noses to begin the event of the perfume till we get to a formulation or perfume that may embody the temper or inspiration.