10 Best 2024 Makeup Trends, Like Espresso Makeup and Matte Skin

Introduction

The world of makeup is always changing, reflecting the different influences and artistic expressions of society. As we enter 2024, it’s important to stay updated on the latest makeup trends that will be popular in the beauty industry. These trends not only offer a new way to look at beauty but also allow us to express ourselves and be creative.

Makeup trends have changed over time, representing cultural changes from different decades to now focusing on inclusivity and being unique. Each trend has a story behind it, showing what was important during that time and giving us an idea of what people were thinking.

In this article, we will explore the top 10 makeup trends for 2024, each with its own style and look. These trends cover a wide range of preferences and personalities, from bold and dramatic looks to subtle enhancements that highlight natural beauty. There’s something for everyone!

Now let’s dive into these exciting trends and learn how you can try them out for yourself. Get ready to discover the world of 2024 makeup trends!

1. Cherry-Cola Lips

The cherry-cola lips trend for 2024 is all about embracing a bold lip color that makes a statement. This look features rich red tones with a hint of brown or purple, evoking the deep, luscious hues of cherry cola.

How to Get the Perfect Cherry-Cola Lips Look

Step 1: Prep Your Lips

Before applying any lipstick, it’s important to prep your lips properly:

Gently exfoliate your lips to remove any dry, flaky skin.
Apply a hydrating lip balm to keep your lips smooth and moisturized.

Step 2: Outline and Fill In Your Lips

Use a lip liner that matches your chosen lipstick shade to outline and fill in your lips. This will create a defined shape and provide a base for the lipstick to adhere to.

Step 3: Apply Your Lipstick

Here’s how you can apply your lipstick for the cherry-cola lips look:

Start from the center of your lips and work your way outwards. This will help you achieve precise coverage.
If you want a more intense look, you can layer the lipstick to build up the color.
For controlled application and to prevent feathering or smudging, consider using a lip brush.

Step 4: Choose the Right Lipstick Shade

When it comes to the cherry-cola lips trend, it’s all about finding the perfect shade. Here are some recommendations based on different types of lip products:

Lip Liner: MAC Cosmetics Lip Pencil in Burgundy – This richly pigmented liner helps define and shape the lips while enhancing the longevity of your lipstick.
Lipstick: NARS Audacious Lipstick in Bette – A luxurious deep red with hints of dark plum, providing full coverage and a satin finish.
Liquid Lipstick: Huda Beauty Liquid Matte in Famous – This long-wearing liquid lipstick delivers an intense color payoff with a comfortable matte formula.

Remember to choose products that align with your personal style and skin tone to make the cherry-cola lips trend uniquely yours.

2. Espresso Makeup

The espresso makeup trend is inspired by the warm and deep colors of coffee, creating a sultry and captivating eye look. This trend uses dark browns and bronze shades to make the eyes stand out.

How to Achieve an Espresso-Inspired Eye Look

To get a stunning espresso-inspired eye look, follow these steps:

Prep the eyelids: Start by applying an eyeshadow primer to create a smooth base for the eyeshadow. This will make the colors more vibrant and long-lasting.
Add a transition shade: Apply a warm brown shade in the crease as a transition color. Use a fluffy blending brush to blend it well for a seamless gradient effect.
Deepen the outer corner: Take a darker brown shade and apply it to the outer corner of the eye, creating a V shape. Blend it well to avoid harsh lines.
Enhance with bronze: Apply a shimmery bronze eyeshadow on the eyelid, focusing on the center and inner corner for added dimension. This will create a beautiful contrast with the deep browns.
Define the lash line: Use a dark brown or black eyeshadow to define the upper lash line, creating a subtle eyeliner effect. You can also smudge it along the lower lash line for added intensity.
Highlight the brow bone: Apply a light champagne or gold eyeshadow on the brow bone to highlight and lift the eyes.
Finish with mascara and lashes: Apply several coats of mascara to lengthen and volumize your lashes. If desired, you can also use false lashes for extra drama.

Tips for Espresso Makeup

Here are some additional tips to keep in mind when trying out espresso makeup:

Experiment with different combinations of warm browns, bronzes, and shimmers to create your unique espresso-inspired eye look.
This trend is versatile and suits various skin tones and eye colors, making it a must-try for makeup enthusiasts.
Always blend well for a seamless finish.
Have fun experimenting with different techniques and textures.

The espresso makeup trend allows you to embrace the rich and sultry vibes of coffee while creating an alluring and captivating eye look.

3. “Office Siren” Makeup Trend

The “office siren” makeup trend is all about achieving a professional yet glamorous look that exudes confidence and sophistication. This trend emphasizes enhancing natural features with subtle enhancements, such as defined brows and a soft glow. It strikes a balance between professionalism and femininity, making it a perfect choice for the modern working woman.

Enhancing Natural Features

To embody the “office siren” aesthetic, focus on accentuating your natural beauty. Defined brows play a crucial role in framing the face and adding structure to your look. Use an eyebrow pencil or gel to shape and fill in your brows, creating a polished appearance without being too overpowering.

Soft Glow for Radiance

A soft, luminous glow is key to achieving the “office siren” look. Opt for highlighters with a subtle shimmer to add radiance to the high points of your face, such as the cheekbones, brow bones, and the bridge of the nose. This gentle luminosity imparts a healthy and fresh complexion that complements any office attire.

Balancing Professionalism and Femininity

Incorporating the “office siren” trend into your everyday office look requires a delicate balance. While you want to exude confidence and authority in the workplace, it’s equally important to embrace your femininity. Soft eyeshadow palettes in neutral tones, paired with understated lip colors, strike the perfect equilibrium between professional poise and feminine allure.

Suitable Products and Application Techniques

When embracing the “office siren” makeup trend, opt for products that offer seamless application and long-lasting wear. Consider using multitasking products like tinted moisturizers or sheer foundations for a natural skin finish. Additionally, invest in neutral eyeshadow palettes with versatile shades that can effortlessly transition from day to night.

To achieve a subtle yet captivating lip look, choose lipsticks or glosses in muted tones that enhance your natural lip color. Soft pinks, peaches, or sheer mauves are excellent choices for creating a sophisticated lip finish that aligns with the “office siren” aesthetic.

When applying makeup for this trend, focus on blending techniques to create soft transitions between different shades. Blending is essential for achieving a seamless and polished appearance that enhances your features without appearing overly dramatic.

By incorporating these tips and products into your routine, you can effortlessly embrace the “office siren” makeup trend while projecting an image of confidence and grace in a professional setting.

4. Black Lips

The black lips trend has emerged as one of the boldest and most striking makeup looks for 2024. It exudes an edgy yet sophisticated appeal that can instantly transform your overall appearance. Seen on runways and red carpets, this gothic-inspired makeup trend is perfect for those who want to make a statement and experiment with unconventional lip colors.

To wear black lips in a stylish and wearable way, here are some tips and tricks:

Prep and prime: Before applying black lipstick, ensure that your lips are well-prepped and moisturized. Exfoliate gently to remove any dry or flaky skin, then apply a hydrating lip balm to create a smooth canvas.
Lip liner is key: Using a black lip liner can help define the shape of your lips and prevent the color from bleeding or smudging. Start by outlining your lips, then fill them in with the same liner to create a base for the lipstick.
Long-lasting formulas: Opt for long-wearing formulas when choosing a black lipstick. Look for liquid lipsticks or matte formulas that have excellent staying power throughout the day or night. This will ensure that your lip color remains intact without constant touch-ups.
Experiment with finishes: Black lipstick comes in various finishes, such as matte, satin, or even metallic. Play around with different textures to find the one that suits your personal style and preferences. Matte finishes provide a bold, velvety look, while metallic finishes add a touch of glamour.
Balance with the rest of your makeup: Since black lips are already intense, it’s essential to balance them with the rest of your makeup look. Opt for neutral or soft eye makeup to keep the focus on your lips. A subtle winged eyeliner or light eyeshadow can complement the dramatic lip color beautifully.
Complementary complexion: Black lips can create a stark contrast against your complexion, so ensure that your skin is well-prepared. Apply foundation and concealer to even out your skin tone and create a flawless base. Consider adding a touch of glow with a highlighter or soft blush to enhance your features.

When it comes to black lip products, here are some recommendations for you to experiment with:

MAC Retro Matte Liquid Lipstick in Caviar: This long-wearing liquid lipstick offers an intense black shade with a matte finish. It glides on smoothly and stays put for hours without smudging.
Kat Von D Everlasting Liquid Lipstick in Witches: Known for its long-lasting formula, this liquid lipstick provides a jet-black color that won’t budge. The lightweight texture ensures comfortable wear while maintaining a bold look.
NARS Audacious Lipstick in Liv: If you prefer a creamy bullet lipstick, NARS Audacious Lipstick in Liv is an excellent choice. It delivers full coverage with a semi-matte finish, giving you intense black lips with a luxurious feel.

Remember, the black lips trend allows you to express your individuality and embrace a daring aesthetic. Don’t be afraid to step outside your comfort zone and rock this powerful makeup look with confidence.

5. Blue Eyeshadow

The blue eyeshadow trend has emerged as a vibrant and daring choice for creating a colorful makeup look in 2024. This trend offers a versatile range of shades, from bold cobalt to soft pastels, allowing for endless creativity and expression.

Versatile Range of Shades

The blue eyeshadow trend encompasses an array of captivating shades, from deep navy blues to shimmering aquamarines, catering to diverse preferences and occasions.
Soft pastel blues can evoke a dreamy and ethereal aesthetic, while bold cobalt shades make a powerful statement with their intense pigmentation.
Additionally, metallic and iridescent blue eyeshadows add a touch of glamour and dimension to any eye look, reflecting light in a mesmerizing manner.

Creative Application Techniques

Incorporating blue eyeshadow into your makeup routine opens up opportunities for innovative application techniques such as graphic liner designs and captivating ombré effects.
Experimenting with graphic liner using blue eyeshadow can result in striking geometric shapes or intricate patterns that elevate the overall eye makeup look.
Ombré techniques involving gradient transitions from light to dark blue shades can create mesmerizing depth and dimension on the eyelids, adding visual interest to the eyes.

Highly-Pigmented Blue Eyeshadow Palettes

To achieve maximum impact with the blue eyeshadow trend, investing in highly-pigmented palettes is essential. These products offer rich color payoff and seamless blendability, ensuring that your eye look stands out with intensity and precision.

Recommended Blue Eyeshadow Palettes:

Huda Beauty Sapphire Obsessions Palette: This compact palette features an electrifying selection of matte and metallic blue shades that allow for versatile looks ranging from bold and dramatic to soft and enchanting.
Anastasia Beverly Hills Norvina Pro Pigment Palette Vol. 3: With an assortment of vibrant blues in both matte and shimmer finishes, this palette empowers you to explore endless creative possibilities while embracing the blue eyeshadow trend.

By embracing the blue eyeshadow trend, you can infuse your makeup routine with a sense of adventure and artistry, showcasing your willingness to experiment with unconventional yet captivating colors.

6. Minimal Blush Looks

The minimal blush looks trend for 2024 takes a less-is-more approach, focusing on creating a natural flush of color for a fresh and understated effect. This trend embraces the idea of subtle blush application to enhance the skin’s natural beauty without overpowering the overall makeup look.

Tips for Achieving a Natural and Subtle Blush Look:

Understanding Face Shapes and Skin Tones: Different face shapes and skin tones may benefit from specific blush application techniques. For example, individuals with round faces may focus on applying blush slightly higher on the cheekbones to create a more sculpted appearance, while those with heart-shaped faces may opt for a softer, diffused blush placement.
Blending Techniques: When aiming for minimal blush looks, seamless blending is key. Using a soft, fluffy brush to blend the blush seamlessly into the skin helps maintain a natural appearance without harsh lines or edges.
Layering Sheer Formulas: Instead of using highly pigmented blushes, consider opting for sheer or buildable formulas that allow for gradual color intensity. Layering the product lightly ensures that you can control the level of pigmentation, preventing accidental over-application.

Recommendations for Sheer or Nude Blush Shades:

Peachy Nude: A peach-toned nude blush complements many skin tones and provides a subtle warmth to the cheeks without appearing too intense.
Rose Tint: A soft rose blush adds a delicate hint of color to the cheeks, offering a natural flush that mimics a healthy complexion.
Mauve Hues: Mauve-toned blushes work well for achieving an effortlessly chic look, particularly on fair to medium skin tones.

By integrating these tips and recommendations, you can effortlessly embrace the minimal blush looks trend while adapting it to your unique facial features and personal style.

7. Soft-Matte Skin Trend

The soft-matte skin trend is all about achieving a flawless complexion with a natural matte finish. It combines the best of luminosity and oil control, giving you a healthy yet non-greasy appearance. To achieve this look, there are certain techniques and product recommendations that can help you achieve a soft-matte complexion that lasts all day.

Techniques for Soft-Matte Skin

Prep your skin: Before applying any makeup, it’s important to prep your skin properly. Start by cleansing, toning, and moisturizing your face to create a smooth canvas for makeup application. Use a mattifying primer to control oil and minimize the appearance of pores.
Choose the right foundation: Opt for a lightweight, oil-free foundation with a matte finish. Look for formulas that offer buildable coverage and have oil-absorbing properties to keep shine at bay. Apply the foundation evenly using a brush or sponge for a seamless finish.
Set with powder: To enhance the soft-matte effect and ensure longevity, set your foundation with a translucent or mattifying powder. Focus on areas that tend to get oily, such as the T-zone. Use a fluffy brush to dust off any excess powder for a natural-looking finish.
Blotting papers: Throughout the day, if you notice any excess shine on your skin, use blotting papers to absorb the oil without disturbing your makeup. Gently press the blotting paper onto areas that need it, such as the forehead, nose, and chin.
Avoid heavy highlighting: While highlighting can add dimension to your face, for the soft-matte skin trend, it’s best to keep it minimal. Opt for a subtle highlighter with a matte or satin finish instead of an intense shimmer. Apply it sparingly on the high points of your face for a subtle glow.

Product Recommendations for Soft-Matte Skin

Foundation: Look for foundations that offer a natural matte finish, such as the Fenty Beauty Pro Filt’r Soft Matte Longwear Foundation or the NARS Natural Radiant Longwear Foundation. These formulas provide buildable coverage while keeping your skin looking fresh and matte.
Setting Powder: Choose a setting powder that helps control shine without leaving a heavy, cakey finish. The Laura Mercier Translucent Loose Setting Powder or the Maybelline Fit Me Matte + Poreless Powder are great options that provide a soft-matte effect.
Blotting Papers: Keep blotting papers handy to combat excess oil throughout the day. The Tatcha Aburatorigami Japanese Blotting Papers or the NYX Professional Makeup Blotting Paper are convenient and effective for on-the-go touch-ups.
Matte Primer: A good mattifying primer is essential for creating a soft-matte base. Try the Benefit POREfessional Matte Rescue Gel or the Smashbox Photo Finish Oil & Shine Control Primer to control oil and prolong the wear of your makeup.

Remember, achieving soft-matte skin is all about finding the right balance between luminosity and oil control. By following these techniques and using suitable products, you can create a flawless complexion with a natural matte finish that will keep you looking fresh and radiant throughout the day.

8. Frosted Eyes

The frosted eyes trend is all about creating an ethereal play on light with shimmering silver or pale gold eyeshadows. It offers a fresh take on eye makeup, providing an icy and luminous look that is perfect for adding a touch of glamour to any makeup style.

Describing the Trend

To achieve the frosted eyes look, you want to focus on using eyeshadows with high shimmer and metallic finishes. These shades help capture and reflect light, giving your eyes a radiant and captivating appearance. The frosted eyes trend allows for a multidimensional and captivating eye makeup style that can be adapted for both daytime and evening looks.

Tips for Modernizing the Look

When creating a modern frosted eye look, it’s important to steer clear of dated frosty blue shades that may appear outdated, as highlighted in this Allure article on 90s makeup. Instead, opt for contemporary hues such as silver, champagne, or soft gold to achieve a sophisticated and chic result. By choosing neutral or warm-toned frosted eyeshadows, you can effortlessly modernize this classic trend and make it suitable for everyday wear without falling into the traps discussed in this Reddit thread about common makeup mistakes made by older women.

Recommended Products and Finishes

To embrace the frosted eyes trend, consider using highly pigmented eyeshadows with metallic or shimmer finishes. Look for eyeshadow palettes that offer a variety of complementary frosty hues, allowing you to experiment with different color combinations and intensities. Additionally, cream-based eyeshadows can provide an intense and long-lasting frosted effect, ensuring your eye makeup stays radiant throughout the day or night.

By incorporating these tips and product recommendations, you can effortlessly embrace the frosted eyes trend and elevate your eye makeup game with a touch of luminous elegance. If you’re looking for further inspiration, you may also want to explore how 90s supermodels incorporated similar concepts into their hair and makeup styles, as highlighted in this Vogue article on 90s supermodel hair and makeup.

9. “Indie Sleaze” Makeup Trend

The “indie sleaze” makeup trend is all about channeling rebellious energy through lived-in smoky eyes and disheveled textures. It embraces a grunge-inspired look that exudes effortless coolness and edginess. Here’s how you can rock this trend and achieve an effortlessly chic aesthetic:

Description of the Trend

The “indie sleaze” trend draws inspiration from the underground music scene and subversive fashion, translating the raw, unapologetic attitude into makeup looks. It revolves around creating a deliberately undone appearance with a focus on:

Smudged eyeliner
Dark, moody eyeshadows
Overall disheveled vibe

Creating the Look

To achieve the “indie sleaze” makeup look, follow these steps:

Start with a neutral base on your eyelids.
Apply a dark eyeshadow shade to your crease and outer corner.
Use a smudging brush to blend the eyeshadow for a hazy effect.
Line your upper lash line with a black kohl pencil, then gently smudge it using a small brush.
Finish off with mascara for added definition.

Recommended Products

Key products for nailing the “indie sleaze” vibe include:

Richly pigmented kohl pencils for creating intense, smudgy lines
Matte eyeshadows in deep, earthy tones like charcoal, espresso, and midnight blue
Long-lasting mascara for bold lashes

Add depth to your look with bold black or brown mascara to define your lashes and enhance the overall grungy appeal.

The “indie sleaze” makeup trend offers a departure from polished perfection, inviting you to embrace a raw and unrefined aesthetic that celebrates individuality and a fearless attitude towards self-expression. If you want to explore more eye makeup trends, you can check out this blog post for inspiration. Additionally, country singer Kelsea Ballerini recently showcased a stormy eyeshadow look at the CMT Music Awards, which perfectly captures the essence of the “indie sleaze” trend. You can find some visuals and insights from her makeup artist in this article.

10. Highlighted Skin Trend

The highlighted skin trend is all about achieving a radiant and luminous makeup look by strategically placing illuminating products to create a lit-from-within glow. This trend focuses on enhancing the natural features of the face with a healthy and dewy finish.

Achieving the Glowing Complexion

Here’s how you can achieve a glowing complexion with the highlighted skin trend:

Start by prepping your skin with a hydrating primer to create a smooth base for makeup application.
Use a lightweight, dewy foundation or tinted moisturizer to even out the skin tone while allowing your natural radiance to shine through.
Apply cream or liquid highlighter to the high points of your face, such as the cheekbones, bridge of the nose, and cupid’s bow, for a subtle yet impactful glow.

Tips for Natural-Looking Glow

To make your glow look natural, keep these tips in mind:

Blend the highlighter seamlessly into your skin using a damp makeup sponge or fingertips to avoid harsh lines and achieve a seamless finish.
Opt for finely-milled highlighters with micro-shimmer particles to create a sophisticated sheen without emphasizing skin texture or pores.
Avoid over-applying highlighter to prevent an overly shiny or greasy appearance; instead, focus on enhancing specific areas for a balanced glow.

Product Recommendations

When choosing highlighters for the highlighted skin trend, consider the undertones of your skin to ensure a flattering and harmonious effect. Here are some product recommendations based on different skin tones:

For Fair Skin:

Becca Shimmering Skin Perfector Pressed in Pearl: This opalescent powder highlighter adds a soft, ethereal glow to fair complexions without appearing too stark.

For Medium Skin:

Fenty Beauty Killawatt Freestyle Highlighter Duo in Lightning Dust/Fire Crystal: This duo offers a subtle sheen for everyday wear and can be built up for a more intense glow suitable for evening looks.

For Deep Skin:

Anastasia Beverly Hills Amrezy Highlighter: With its golden champagne hue, this powder highlighter complements deeper skin tones beautifully, providing an alluring radiance.

By incorporating these products and techniques, you can effortlessly embrace the highlighted skin trend and achieve a luminous complexion that exudes natural beauty and sophistication.

Experiment with the Latest Makeup Trends for 2024

Are you ready to shake up your makeup routine and embrace the latest trends for 2024? Staying on-trend with makeup allows you to express your creativity and showcase your personal style. So, why not step out of your comfort zone and have some fun experimenting with the featured looks? Remember, makeup trends are not strict rules but rather sources of inspiration that you can adapt to suit your own preferences.

Here are a few reasons why trying out the latest makeup trends can be an exciting adventure:

Self-expression: Makeup is a powerful tool for self-expression. By experimenting with different looks, you can convey your mood, personality, and individuality. Whether you prefer bold and daring or soft and natural, there’s a trend out there for everyone.
Stay current: Keeping up with the latest makeup trends allows you to stay ahead of the curve and be in tune with the ever-evolving beauty landscape. It shows that you are aware of current styles and influences in the industry.
Enhance your skills: Trying out new makeup trends helps you improve your skills and expand your repertoire of techniques. Each trend offers an opportunity to learn different application methods, experiment with new products, and refine your artistry.

Now that you’re ready to dive into the world of 2024 makeup trends, here are a few tips to make the most out of your experimentation:

Start small: If you’re new to a particular trend or feeling a bit hesitant, start by incorporating subtle elements into your existing routine. For example, if you’re intrigued by the cherry-cola lips trend, try wearing a lip color that has hints of brown or purple instead of going full-on red.
Adapt to your comfort level: Remember that trends can be adapted to suit your personal style and comfort level. Don’t feel pressured to fully embrace a trend if it doesn’t align with your preferences. Feel free to modify and tailor the looks to make them uniquely yours.
Play with textures: Experimenting with different textures can add depth and dimension to your makeup looks. If you’re trying out the espresso makeup trend, consider mixing matte and shimmer eyeshadows to create a multi-dimensional effect on your eyes.
Mix and match: Don’t be afraid to mix and match different trends to create your own unique look. For example, you can combine the minimal blush looks trend with the soft-matte skin trend for a fresh-faced and natural appearance.

To help you get started, here are a few product recommendations for each of the 2024 makeup trends:

Cherry-Cola Lips:

MAC Lipstick in “Diva”
NARS Audacious Lipstick in “Bette”

Espresso Makeup:

Urban Decay Naked Palette
Anastasia Beverly Hills Modern Renaissance Palette

“Office Siren” Makeup Trend:

Benefit Cosmetics Gimme Brow+ Volumizing Eyebrow Gel
Becca Shimmering Skin Perfector Liquid Highlighter

Remember, the key to successfully experimenting with makeup trends is to approach them with an open mind and a willingness to try new things. So go ahead, have fun, and let your creativity soar!

In Conclusion

The world of makeup is always changing, with new trends emerging each year. As we look ahead to 2024, there are some exciting makeup looks that will be popular. These trends offer many options for self-expression and trying new things:

Bold lip colors
Shimmering eyeshadows
Radiant skin

Here are some important things to remember about the 2024 makeup trends:

Embrace change: The beauty industry is always evolving, and trying new trends helps you stay up-to-date and discover new looks that you love.
Make it your own: Makeup trends are meant to inspire you, not restrict you. Feel free to customize them to fit your style and preferences. Try different colors, finishes, and techniques to create a look that’s unique to you.
Start small: If you’re unsure about trying a bold trend, start by incorporating subtle elements into your routine. For example, you could experiment with a sheer wash of blue eyeshadow or a hint of black lip color.
Have fun: Makeup is all about creativity and expressing yourself. Don’t be afraid to play around with different looks and have fun in the process.
Confidence matters: No matter which trend you choose to embrace, confidence is key. Wear your makeup with pride and believe in yourself.

So whether you’re interested in cherry-cola lips, espresso makeup, or frosted eyes, there’s a 2024 makeup trend that will suit your taste. Step out of your comfort zone, try something new, and let your personality shine through.

As we enter 2024, let’s celebrate the ever-changing beauty industry and the joy of discovering new trends. Makeup is a powerful way to express yourself, and these trends provide endless possibilities for exploring different looks.

Remember that beauty is subjective, and what matters most is feeling confident and comfortable in your own skin. Use these trends as inspiration to enhance your natural beauty and showcase your individuality.

“In a world full of trends, I want to remain a classic.” – Iman