Beloved Eureka video store closes after 30 years

Highlight Video and Tan, a beloved institution in Humboldt County, can be closing its doorways completely in August. This marks the tip of an period for the tanning salon and video rental retailer, because the enterprise panorama continues to shift in direction of digital streaming providers.

Based by Tony and Melissa Hannan in 1993, Highlight Video has been a staple in the neighborhood for almost three a long time. Nonetheless, the rise of streaming platforms like Netflix and Hulu has posed a problem to conventional video rental shops, resulting in a decline in enterprise for Highlight Video.

Regardless of weathering the storm by numerous challenges over time, together with the latest pandemic that noticed a big drop in new film releases, the Hannans have made the troublesome determination to shut the shop completely. The ultimate day for video leases can be on July 15, with the shop closing its doorways for good on August 23.

Whereas the video rental facet of the enterprise can be coming to an finish, the tanning salon part will proceed to thrive. The Hannans plan to relocate the tanning beds to a brand new location subsequent to the Final Yogurt in Eureka, the place they are going to open Highlight Solar Spa in September.

Reflecting on the modifications within the business and the impression of digital media on their enterprise, Melissa Hannan expressed gratitude for the help and friendships they’ve constructed with clients over time. She famous that older generations, particularly, have relied on bodily media for his or her leisure wants, making the transition to digital codecs a difficult one.

Regardless of the comfort of streaming providers, there are tangible trade-offs, as highlighted by retailer supervisor Chloe Robnett. The human connection and shared expertise of looking for films and suggestions from workers are misplaced within the digital realm, the place corporations have the facility to edit content material at their discretion.

As Highlight Video prepares to shut its doorways, the Hannans and their devoted staff are grateful for the reminiscences and relationships they’ve fashioned with the group. The transition to a brand new location for the tanning salon represents a brand new chapter for the enterprise, as they proceed to serve the wants of their loyal clients.

For individuals who have cherished reminiscences of looking the aisles of Highlight Video and absorbing the solar within the tanning beds, the closure of the shop will undoubtedly be bittersweet. Nonetheless, the legacy of Highlight Video and Tan will stay on within the hearts of those that have been part of its journey.

As Humboldt County bids farewell to this cherished institution, the Hannans and their workforce stay up for welcoming clients to their new location and persevering with to offer distinctive service within the years to return.

To remain up to date on the newest developments and future bulletins from Highlight Video and Tan, make sure you comply with their journey on their web site and social media channels.