Could Michael Cera Be Collaborating With CeraVe?

Actor Michael Cera has not too long ago been making headlines for his newfound obsession with lotion, and it looks like there could also be a intelligent advertising technique behind it. Sports activities Illustrated mannequin Haley Kalil, who’s a “#ceravepartner,” shared a video on Instagram exhibiting Cera signing and placing stickers of his face on bottles of CeraVe lotion. When Kalil caught him within the act, Cera charmingly responded with a “hello” and complimented the lotion as “beautiful cream.”

Along with the Instagram submit, Cera additionally addressed hypothesis about his connection to the CeraVe model on Bobbi Althoff’s podcast. Whereas he denied being the key mogul behind the conglomerate, he did admit to having “some pores and skin within the sport.”

Regardless of the potential spon-con partnership, Cera’s quirky persona appears to align completely with the advertising stunt. Followers can sit up for seeing ASMR movies of Michael Cera indulging in an expensive skincare routine, which guarantees to be each entertaining and endearing.

Whether or not it is a intelligent promoting ploy or just a real curiosity in skincare, Michael Cera’s foray into the world of lotion has captured the eye of many. Keep tuned for extra updates on this pleasant and sudden collaboration.

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